Admin»Stationery Placeholder Tags

Stationery Placeholder Tags

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Placeholder tags are specific pieces of text that you insert into your HTML which will be used as the basis for text substitutions when the Stationery if used. Valid placeholder tags include the following:

  • [region]
  • [region1]
  • [region2]
  • [region3]
  • [region4]
  • [region5]
  • [region6]
  • [region7]
  • [region8]
  • [region9]
  • [region10]

Note: [region] is equivalent to [region1]. You can only use one of those.

Example of setting up Stationery.

Let's say your basic HTML (which you either got from the Website Source Capture utility, from your friendly HTML designer or from us) looks like this:

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Mauris sed
elementum. In eu ipsum sit amet ligula nonummy scelerisque. Nullam
ullamcorper vel, fermentum non, urna. Quisque mauris lectus,
sit amet, justo. Suspendisse at purus sed neque hendrerit cursus
ac, tincidunt sed, pharetra at, dolor. Cum sociis natoque penatibus et
nascetur ridiculus mus.
Pellentesque habitant morbi tristique senectus et netus et malesuada.
Vestibulum est justo, ornare vel, lacinia sit amet, egestas eget, urna.
sapien tincidunt blandit. Nullam egestas. Pellentesque ultricies egestas.
ante, sollicitudin vitae, adipiscing ultricies, lobortis sed, justo.
Tincidunt gravida, nunc leo fermentum nulla, eget viverra est tellus vel.
sed nisi.

Until you insert a placeholder tag (or two), you really won't be able to use this Stationery as a basis for Email messages out of fmSpark.

What you need to do is identify the sections of the page that can be substituted-for in chunks. In our example, it's easy. Replace the first paragraph with [region1] and the second paragraph with [region2].


After doing that, copy and paste the modified source into the correct Stationery record. If you've been editing directly in the Stationery record, you should be all set.

Now, this Stationery can be used as the basis for an Email Template (see Templates), with the content in the "Region 1" tab substituting for the [region1] placholder tag and the content in the "Region 2" tab substituting for the [region2] placeholder tag.

Pretty much any HTML source can be treated this way. The only strict limitation is that there can only be 10 placeholder tags.

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